Top 10 Face Serums in India

When it comes to skincare, even though there are game changing products, face serums play a key role. They are light-in-weight yet made of a powerful blend of ingredients which targets the skincare concerns like acne, pigmentation, spots and marks on the skin. When you are looking for a simplified skincare routine, then choosing the right serum can help in getting radiant and glass-like skin.

When there are a lot of products available in the market, choosing one might be confusing. But we are here to make your process easier. In this blog, we have filtered some of the best top 10 face serums in India, which are known for their ingredients, texture, and their results. Know about the hydrating serums to brightening ones all here in one go!

Top 10 Face Serums in India

Here is a list of best face serums which helps in elevating your skin to next level:

1. Deyga Vitamin C Serum

• An Indian natural and organic skincare brand which focuses on clean ingredients and safe formulation especially for Indian skin tone.

• Vitamin C, a key ingredient for skin brightening, helps in fading away the pigmentation, marks, and spots on the skin.

• Helps in supporting collagen production which helps in making skin firm and plumpy.

• Vitamin C  helps in evening the skin tone, while making the marks and scars get faded over time.

• Best when using Vitamin C Serum in your AM skincare routine before sunscreen.

• If you have the signs of aging and want to improve your skin tone

• For a minimal skincare routine, just use the best vitamin C serum + moisturizer and sunscreen in the morning.

2. Deconstruct Hydrating Serum

• An Indian brand which focuses on science-based formulation which is gentle yet highly performing, and suitable for all genders.

• Their hydrating serum had around 2% hyaluronic acid, which helps hydrating skin outer and even in deep layers.

• The hydrating serum also has 1% niacinamide which helps in soothing redness in the skin and also controls excess oil secretion.

• Supports skin barrier and keeps the overall skin moisturized for long hours.

• As niacinamide helps in making skin plumpy, they reduce the appearance of fine lines which is because of dehydration.

• Light-in-weight and can be layered in both AM and PM skincare routine.

• Can be used by all skin types, even sensitive skin people will love using this serum.

• Niacinamide generally when paired with vitamin C gives better results.

3. Vilvah Milk Drops Brightening Serum

• A sustainable brand which has natural-friendly ingredients and claimed to be the first milk-based brand with environmentally-friendly packaging.

• One of their best-selling serums is known to reduce the spots and pigmentation marks in the skin.

• The unique formulation helps in doing wonders like hydrating skin, making skin even, and even hides the blemishes on the face.

• Light-weight and beginner friendly too, since they have rice-milk extracts and marine algae.

• As it’s milky in texture, they are light and nonoily. Perfect for Indian skin tone.

• Brightens the skin by reducing dark spots and hyperpigmentation using ingredients like rice-milk extract and marine algae.

• Works well on dull and pigmented skin.

4. The Derma Co 10% Niacinamide Face Serum

• A clinical brand which has dermatologist-backed products formulated for Indian skin tones considering the specific skin concerns  like acne marks, pigmentation, etc.

• The niacinamide content helps in fading the acne marks and scars on the skin.

• Suitable for oily skin and acne-prone skin.

• Helps in minimising the appearance of large pores and smoothens the texture of the skin.

• Works on strengthening the skin barrier and reduces the redness and irritation in the skin.

• Light-weight and can be used in both AM and PM routines.

• Suitable for all skin types, but patch test first when you are using any new product in skincare routine.

5. Juicy Chemistry Vitamin C Brightening Face Serum

• An Indian certified organic beauty brand which has high-quality and botanical formulations and also transparent with ingredients.

• Helps in brightening skin and fading away the spots and marks due to the presence of Kakadu Plum, a natural form of Vitamin C.

• Helps in hydrating skin and protects against the oxidative stress in the skin.

• A brightening serum which is light-weight and is free from fragrance, a perfect option for sensitive skin people. 

• Helps in keeping the skin glow while enhancing the natural radiance.

6. Naked Nature Ghee Face Serum

• A D2C Indian personal-care brand which focuses on cow ghee formulation and makes unique traditional come modern products.

• Helps in improving the dryness in skin because of the presence of ghee, which enhances softness.

• Works on reducing the fine lines in the skin, and even reduces pigmentation and marks in the skin.

• Improves skin texture — smooths roughness, gives a softer feel.

• Reverses signs of ageing (wrinkles) and targets fine lines.

• Promotes even skin-tone and fights hyperpigmentation/black spots. 

• Enhances skin radiance and glow — makes skin look healthier.

• Has natural ingredients like ghee and other plant based oil which works better for Indian skin tone.

• Perfect to be used in PM routine, since they are slightly heavier on the skin.

7. Plum 10% Niacinamide Face Serum (with Rice Water)

• India’s first 100% vegan beauty brand, which has modern ingredients and cruelty free products.

• Helps in brightening skin because of the presence of rice water and niacinamide content.

• The rice water helps in improving skin texture and even tightens pores.

• Works on instantly hydrating skin and promotes glowing skin when used consistently.

• Free from parabens and sulfates; And do not have any artificial fragrances in the skin.

• Suitable to be used in both AM and PM routine.

• Because of the mixed experiences, ensure to patch tests if you are using them for the first time.

8. WishCare Super Bright C16 Vitamin C Serum

• An Indian skincare and haircare brand known as science forwarded formulation which concerns solutions for pigmentation, hairfall,SPF, etc.

• As they are made of active ingredients, ensure to use sunscreen if you are in either AM or PM skincare routine. 

• Has vitamin C content in them which helps in brightening skin and fades away the pigmentation.

• Works best when used in uneven skin tone and overall skin complexion.

• Make sure to use the serum for a minimum 4 to 6 weeks consistently to see visible results.

• Combines vitamin C with niacinamide, kojic acid and other brightening ingredients for multi-target action.

9. Foxtale 12% Niacinamide Clarifying Serum

• A result-oriented Indian skincare and body-care brand which has affordable products within a certain period of time.

• The clarifying serum is a mix of niacinamide and azelaic acid, which focuses on uneven skin tone and pigmented skin.

• Helps in minimising the skin pores and gives smoother skin texture.

• Works on strengthening the skin barrier and supports healthy skin over time.

• Light in weight and gets absorbed quickly. Perfect under sunscreen and makeup.

• Suitable for users who want clarifying + brightening in one serum.

10. Loreal Paris Glycolic Acid Serum

• One of the ancient skincare brands which has been from 1994, known for luxury skincare and makeup products.

• Enriched with glycolic acid, an AHA which exfoliates the surface area of the skin for brighter skin

• They also have “Melasyl” and niacinamide which is a key for targeting the dark spots, marks, and acne in the skin.

• According to the review online, there are more people who have benefitted using this serum in their skincare routine.

• Lightweight, absorbs faster and also works on promoting even skin tone.

• This is an exfoliating serum, so no matter when you are using it, follow up with sunscreen.

Conclusion

Every kind of skincare brand is focused on delivering results which are made to resolve a certain skincare condition. Considering the science backed and natural ingredients, they are made to create skincare products focusing on Ayurveda and even clinically-proven skincare products.

Always know that consistency is a key especially in skincare products. Grab yours among those considering your skin type and skin concern to achieve healthy, glowing skin.

FAQ’s

1. Which brand is 100% natural or organic?

Deyga, Juicy Chemistry, Naked Nature, and Vilvah focus on pure, natural, and handcrafted formulations made with organic and sustainable ingredients.

3. Can I mix serums from different brands?

It’s best to introduce one serum at a time. Some ingredients, like vitamin C and niacinamide, can be layered with care — but always do a patch test and wait a few minutes between layers.

4. Are these brands suitable for sensitive skin?

Yes, but always check the ingredient list. Brands like Plum, Vilvah, Deyga, and WishCare offer milder options for sensitive or reactive skin types.

5. Which serum is best for brightening dull skin?

For dull or uneven skin tone, the Deyga Vitamin C Serum, L’Oréal Paris Glycolic Bright Serum, or WishCare Superbright Serum work effectively to restore glow and clarity.